From Daytime to Primetime
The History of American Television Programs
by James Roman
February 2005, 376pp, 6 1/8x9 1/4
1 volume, Greenwood

Hardcover: 978-0-313-31972-3
$57, £43, 48€, A82
Paperback: 978-0-313-36169-2
$28, £21, 24€, A40
eBook Available: 978-0-313-06195-0
Please contact your preferred eBook vendor for pricing.

Mixing scholarship and nostalgia, this volume examines how American society has shaped—and been shaped by—television.

The 20th century might be accurately described as the television century. Perhaps no technological invention in recent history has so vastly affected the American public. An involving mixture of scholarship and nostalgia, this volume offers an intelligent examination of the many ways that American society has shaped—and been shaped by—television. Roman provides thematic chapters on all of television’s major genres.

James Roman, author of Love, Light, and a Dream: Television’s Past, Present, and Future (Greenwood, 1996), traces the evolution of American television programming from its beginnings as an experimental spinoff of radio broadcasting to its current role as an omnipresent and, some would say, omnipotent force of media and culture.

Reviews

"A member of the Hunter College (CUNY) faculty, Roman takes a topical rather than chronological approach, and thus is better able to pull out some of the key themes....[R]oman does well by staying on example programs long enough to make a point and illustrate larger trends."—CBQ Communication Booknotes Quarterly, April 1, 2006

"Roman (film and media studies, Hunter College, CUNY) outlines the history of American television programming from its beginnings as an experimental spinoff of radio broadcasting to its current role as an omnipresent and, arguably, omnipotent force of media and culture."—Reference & Research Book News, August 1, 2005

"This book will appeal to those searching for a general overview of America's most popular medium of ideas, culture and communication."—PW Annex, December 20, 2004

"Drawing important connections between viewing choices and changing consumer expectations, a fine history presents a logical set of transitions between themes and delivery choices based on programming history."—MBR Bookwatch, June 1, 2005
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