"The authors have considerable experience working and consulting in Asia, and they nicely cover the broad region of Asia rather than just China or India, as many volumes do. . . . Useful bibliography of print and electronic resources. Summing Up: Recommended."
"A concise and gripping breviary for globalization's big shift to Asia. James' and Merchant's advice on business strategies for the New Asia is based on a thorough analysis of the broader forces shaping Asia's future. A must-read."
"A first-rate book for executives eager to understand the economic growth of Asia. Must reading!"
"This book provides a comprehensive introduction to the world's most dynamic region. Anyone interested in what is going on in Asia and the disparate circumstances and prospects of its emerging economies will find much of value in its pages."
"An excellent book covering the seismic shift of the world's economic center of gravity to the Pacific. James's and Merchant's analysis is accurate on both the opportunities and challenges, especially for China, which is fast becoming the world's #1 economy. Great reading!"
"As economic power and influence shifts to the Asia region, this book gives the lowdown on the opportunities and pitfalls of doing business here. Well-researched and well-written, it's a must-read for executives, investors and professionals to understand the complex political and socio-economic conditions prevailing in the 16 key countries. Nowhere else will you get so much relevant and unbiased information in one place. "
"American managers need this book because it stresses how the development factors (collectivism, government activism, and anti-individualist values) behind the rise of the new Asia, contradict traditional explanations for economic dynamism propagated in US management circles. Since the authors do not abandon the American economic and management outlook, the resulting syncretism moves the debate about how the West should cope with the Asian challenge to another plateau. "