Topic: Business / Strategy

 
NAFTA, WTO and Global Business Strategy
How AIDS, Trade and Terrorism Affect Our Economic Future
Bradly J. Condon
978-0-31301-177-1

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Bradly J. Condon
ADD COPY 2009 ABC-CLIO

NAFTA, WTO and Global Business Strategy

How AIDS, Trade and Terrorism Affect Our Economic Future

Bradly J. Condon Bradly J. Condon


September 2002

Praeger

Cover
Pages
Volumes
Size
Hardcover
248
1
6 1/8x9 1/4
 
ISBN
eISBN
978-1-56720-549-7
978-0-313-01177-1
Print in Stock
$98.95

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Examines how NAFTA, WTO, and global business affect the major issues of our time.

Condon explains key aspects of NAFTA and WTO rules on trade in goods and services, foreign direct investment and intellectual property protection and shows how these rules affect global business strategies. Cases are used to illustrate how these agreements work and how they affect crucial business interests. He examines the political context in which the negotiation and enforcement of trade agreements take place and how business people can enforce the rules and influence the negotiations to support global business strategies. He also shows how NAFTA, WTO, and global business strategy affect some of the major issues of our time, such as AIDS, global security, environmental protection, globalization protesters, and illegal migration from Mexico to the United States.

Anyone doing business from, to, and within the NAFTA region will find this essential reading. NAFTA and WTO interact in ways that can make or break a company's strategy. Business strategists must consider the impact of today's rules and how future developments will affect them. However, as Condon makes clear, this book is about more than just business. The globalization of law and business affects the lives of everyone. Scholars, researchers, students, and international business professionals will find the book of value, as will those involved with financial services, international law, and international relations.
Preface
Abbreviations
The Global Trading System and International Business Strategy
International Trade in Goods
International Trade in Services
Intellectual Property
Foreign Investment Agreements
Firm Strategy in Negotiations and Enforcement of Trade Agreements
How AIDS, Trade and Terrorism Affect Our Economic Future
Conclusion
Selected Bibliography
Index
Reviews
Upper-division undergraduates and up.—Choice

Endorsements
NAFTA and the WTO are more than mysterious acronyms. They truly change the way real firms and real people survive and thrive in the global economy. Professor Condon strips away the mystery.—Gary Hufbauer^LReginald Jones Senior Fellow, Institute for International Economics, Washington, D.C.

An indispensable, comparative account of the substance and operation of NAFTA and the WTO and their relationship to global business strategy.—Jerry Haar^LDirector, Inter-American Business & Labor Program, The Dante B. Fascell North-South Center, University of Miami

Professor Condon's book is an important and timely contribution to the globalization debate and its effect on our economic future. The book, intended for students, policy makers, lawyers, and business executives, is a 'must read' if you want to understand the impact of international trade agreements on globalization, NAFTA, WTO, AIDS crisis, and global environment.—Jorge Luis Urrutia^LProfessor of Finance and Insurance, School of Business, Loyola University, Chicago ^Land President, Business Association of Latin American Studies

A rare book--Professor Condon makes clear what is often confusing, and interesting what is often dull. An excellent introduction to the entire field of trade regulation. A stimulating and accessible book for students and business people alike. Texts on trade regulation are often soporific. In Professor Condon's hands, the topic comes alive--the rules and theory are set firmly amid the real life problems with which they deal; and a difficult field is rendered readily accessible.—Ross Buckley^LDirector, Tim Fischer Centre for Global Trade & Finance, Bond University, Australia

All people with interest in the future of the NAFTA region will find this book of great interest. If you are doing business in Mexico, you had better read this book.—Tapen Sinha, Seguros Comercial America Chair Professor of Risk Management and Insurance, ITAM, Mexico,^LFounder and Director, International Center for Pension Research,^Land Professor, School of Business, University of Nottingham, UK

An important and timely contribution to the globalization debate. If you want to understand how trade agreements affect globalization, the AIDS crisis, the global environment, and the future of North America, read this book.—Bryan Husted, Professor of Management, Instituto Tecnol^D'ogico de Estudios Superiores de Monterrey^Land Chair of Business Ethics, Instituto de Empresa