Topic: Business / Management

 
Strategic Management in the 21st Century
Timothy J. Wilkinson and Vijay R. Kannan, Editors
978-0-31339-742-4

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Timothy J. Wilkinson and Vijay R. Kannan, Editors
Timothy J. Wilkinson is professor and Charles L. Boppell Dean of the School of Global Commerce & Management at Whitworth University. A noted expert in the area of state export promotion policy, he is the coauthor of The Distribution Trap: Keeping Your Investors from Becoming Commodities, which won the 2010 Berry-AMA Book Prize for the Best Book in Marketing.

Vijay R. Kannan is professor of operations management and executive director of international programs in the Jon M. Huntsman School of Business, Utah State University. A Fulbright Scholar and award-winning author, Kannan is editor of Praeger's International Business in the 21st Century: Volume 2: Going Global: Implementing International Business Operations.
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Strategic Management in the 21st Century

Timothy J. Wilkinson and Vijay R. Kannan, Editors Timothy J. Wilkinson and Vijay R. Kannan, Editors


May 2013

Praeger

Cover
Pages
Volumes
Size
Hardcover
896
3
6 1/8x9 1/4
 
ISBN
eISBN
978-0-313-39741-7
978-0-313-39742-4
Print in Stock
$163.00

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Covering both practical and theoretical aspects of strategic management, this three-volume work brings the complex topic down to earth and enables readers to gain competitive business advantages in their marketplace.

This clear, insightful, and interesting work covers all aspects of strategic management, including chapters that discuss SWOT (Strengths, Weaknesses, Opportunities, and Threats) analysis, the Resource-Based View, transaction cost economics, and real options theory. Unlike other books, this three-volume work examines strategic management from different perspectives, effectively interweaving seemingly disparate subdisciplines, such as entrepreneurship and international business, with specialized foci, such as creativity, innovation, and trust.

Incorporating information from contributors as varied as a proprietor of a worldwide motorcycle business to one of the most published scholars in the field of international strategic management, the practical and theoretical perspectives presented in Strategic Management in the 21st Century will benefit business strategists, professors of strategic management, and graduate students in the field.

Highlights
• Serves as a complete introduction to strategic management theory and practice and provides ideas that are actionable to business people
• Presents real-world examples that vividly illustrate the principles of strategic management in action
• Provides coverage of all of the major theories on strategic management.in a single volume (Volume 3: Theories of Strategic Management)
Sample Topics
Corporate Social Responsibility
Entrepreneurship
Ethics
Five Forces
History of Strategy
Politics and Strategy
Resource Based View
SWOT Analysis
Transaction Cost Economics
Trust
Timothy J. Wilkinson is professor and Charles L. Boppell Dean of the School of Global Commerce & Management at Whitworth University. A noted expert in the area of state export promotion policy, he is the coauthor of The Distribution Trap: Keeping Your Investors from Becoming Commodities, which won the 2010 Berry-AMA Book Prize for the Best Book in Marketing.

Vijay R. Kannan is professor of operations management and executive director of international programs in the Jon M. Huntsman School of Business, Utah State University. A Fulbright Scholar and award-winning author, Kannan is editor of Praeger's International Business in the 21st Century: Volume 2: Going Global: Implementing International Business Operations.